Bridging brand love with business impact.
Hey, hi, hello…
I’m Hayley Stellings — a marketing leader with over 13 years of experience tackling every challenge with a specialist’s precision.
I got into this field to stay close to creativity and smart people—and stayed because I love solving tough problems alongside them.
Wide range, laser focus.
From my early days of Tier III automotive digital marketing to CPG seasonal campaigns, to branded content partnerships that shattered short attention spans, I love standing at the intersection of storytelling, structure and strategy. I get in the weeds, ask questions and facilitate forward momentum—on time and with purpose.
I lead the way I work - collaboratively, with my sleeves rolled up.
Whether it’s directing a cross-functional team for a brand campaign, jumping in to project manage a $7M B2B client or mentoring junior talent into their next big role, I love clearing roadblocks and supporting smart people do their best work.
Shaping narratives, crafting briefs, or go-to-market planning, I’m the one people call when it gets real, and I wouldn’t have it any other way.
This site is designed to give you a clear view of my work. Poke around, and if something sparks a question or conversation, I’d love to hear from you.
Notable Clients
Quick stats
Cross-functional wrangler: $8M budgets, 30+ people, two direct reports, still on time
Delivered 100K+ high-value prospects and prospects to drive pipeline
Built branded content partnerships reaching 1B+ households
Crafted documentaries that generated 2M+ YouTube views
Produced over 2,000 minutes of branded content
Metrics translator: turning +23% awareness lift into sales talking points
Growth mindset: Testing and learning to achieve 6% YoY enrollment increase.
AI beta tester: making workflows and strategy faster (and smarter)
Brand therapist: guiding brand leaders through identity crises
Designed and scaled brand partnerships with BBC, Bloomberg, Financial Times, and BuzzFeed